CONNECTING THE DISCERNING WITH CURATED LUXURY EXPERIENCES

Bringing luxury home is a new trend in traveling

Handmade hospitality – two words that sum up the home-away-from-home trend that is changing the luxury accommodation market. Discerning travelers are increasingly choosing to take abode in the luxurious homes of true locals rather than opting for conventional hotels. Their aim is to experience a place from an authentic point of view by adopting the lifestyle of the destination rather than observing it from the outside as a tourist.

The market for homestays is booming, and travelers are spoilt for choice when it comes to the variety of alternatives available, from the inexpensive to the utterly extravagant. Well-known Airbnb offers a plethora of homes in every possible category, but the choice can be overwhelming and the search process tedious for travelers looking for a top-notch place to spend their vacation. There is a market for a more select, niche offering, and hence we have seen several companies coming up with specialized services.

Kid & Coe cater specifically to families, offering travelers the chance to live in luxurious homes kitted out with the comfort of the little ones in mind. The concept has been very successful and supposedly, the company counts large celebrity families among their clientele.

Behomm focuses on homes owned by designers and visual artists, and caters to likeminded travelers. The homes on offer are impressive, often quirky, and with a lot of charm.

London-based Onefinestay has taken the homestay business model a step further by offering travelers the chance to stay in handpicked, luxurious homes while having all the perks of a 5-star hotel such as amenities, a maid service, a concierge on call 24/7, and insider tips on truly local experiences. This way travelers get the best of both worlds – an authentic “local” experience along with all the comforts a discerning traveler could possibly desire.

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